- In-store digital retail, Industry news, Online retail
Beyond brick and mortar: create the ideal car-buying experience for everyone
Today’s consumers look for three things when it comes to buying a car: simplicity, transparency and efficiency. Join industry experts Sarah Carter and Mike Anderson, for a discussion about how dealers can take their experience from brick-to-click—meet consumers where, when and how they like to shop for cars.
You’ll learn how to:
- Reduce time per deal and create an efficient customer experience.
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Foster transparency and build confidence with customers.
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Empower sales consultants to take on a more robust role.
- Give customers the flexibility to buy on their terms with a seamless off-site delivery experience.
Speakers
- Sarah Carter, Enterprise Manager (Upstart Auto Retail)
- Mike Anderson, CSO and Owner (Lexus of Lehigh Valley; Rikes Group)

Watch the on-demand webinar
https://goauto.upstart.com/hubfs/Beyond%20Brick%20and%20Mortar%20-%20Create%20the%20Ideal%20Car-Buying%20Experience%20for%20Every%20Customer.mp4